PRESS RELEASE: Star of the Contender reality show and one of boxing’s most talented athletes, Ishe “Sugar Shay” Smith (18 wins, 2 losses, 8 KOs)  has signed a promotional deal with Seeno Group Boxing. Yaseen Malnik says, “I’ve watched Ishe over the course of his professional career and I’ve always wanted to work with an athlete as focused, determined and talented as Ishe is. Not only does he have a true gift in the ring, but Ishe is one of the kindest people outside the ring. He is a religious man that puts his family first and I admire that about him. Ishe has many thrilling fights ahead of him and his fans will be entertained for many years to come. I believe that he will be a great champion and role model for the sport of boxing.” Smith is thrilled with this fresh start in his career and is ready to shock the world. “It feels great to be doing business with an honest person, Says Ishe Smith, and I am looking forward to a long lasting relationship with Yaseen Malnik.” Ishe Smith will be attending Seeno Group’s  Showdown boxing event on July 28th in West Palm Beach. Be sure to check out www.SeenoGroup.com for more information.