UFC legend Jon Jones has officially partnered with the IBA bare knuckle project as a global ambassador. Jones has not fought since 2024 and retired from the UFC last year even though he was that organization's reigning heavyweight champion. [Editor's note: It is believed Jones' retirement was motivated by UFC's failure to meet his monetary demands]. Jones is set to attend the IBA bare knuckle show this weekend in Saint Petersburg, Russia, where he will serve as a guest co-host. 

 

According to the IBA: "The partnership represents a significant milestone for both the fighter and the rapidly growing bare-knuckle boxing industry. Following a period of transition in his professional career, the veteran champion is now charting a new course as part of the global IBA bare knuckle project. IBA emphasized its commitment to providing a premier platform for elite talent, positioning itself as an ecosystem where world-class athletes are afforded the highest level of professional respect and opportunity."

 

The IBA's press release contained the following quote from Jones: "I am proud to join the IBA bare knuckle league as a global ambassador. On March 28th, I’ll be co-hosting my first event in Saint Petersburg. Unlike other organizations, IBA bare knuckle provides a real platform for champions to shape the future of the sport. I want to thank [IBA president] Umar Kremlev for this opportunity—together, we are building a new global era for bare-knuckle fighting.”